Saturday, November 24, 2012

Importantance of Web Analytics


The first thing that comes to the mind of the creator of a blog or a website, after he has done finishing and publishing them, is how well the website will be perceived. There are free tools on the internet which can ease up this process by giving free analysis of the website's ranking, how often people visit the website, calculation of the potential money the website can make and other great tools.

Website Tracking

There are mainly two topics which a web-master worries about: The technical statistics and popularity of the website in news feed of search engine. For the latter case, search engines have the option to search for news related to a website and regular internet browsers use this option to keep track of any latest update about a website. For the technical statistics, web masters can find free tools, who functionality is given below.

Website Analysis

There are tools available on the internet, which not only help you track the progress of your website, but also give you the opportunity to check how well your competitor's website is doing. By simply typing in your website URL, you can analyze how much your website is being discussed in social networking websites, whether your website is easy enough to be recognized by popular search engines like Google, Yahoo, Bing etc., and the demographic popularity of the website. Further, you can get a detailed report of how many people visit your website on a daily, monthly or yearly basis. There are smart tools to analyze the potential of the earning you can make from the website, and for analyzing the content which can tell you the top keywords of a website and their average size of the page. Other administrative information like the IP address, owner's details, programming language used, server software, DNS record can also be extracted through these free tools. Moreover, if any external websites links to the website you are tracking, you will get to know how many users have visited the website through that link.

General information like the amount of different colors used as well as shade densities can be found out through such tools. This is a fairly new concept which can change the way web-masters work. Although, the analytics and services, like Alexa, Quantcast and Compete, which sites like SiteTrail use to gather information might not be as competitive as Google Analytics, however they are soon getting more mature and accurate with every passing day.




0 comments:

Post a Comment


Twitter Facebook Flickr RSS



Français Deutsch Italiano Português
Español 日本語 한국의 中国简体。